Price it the way a gallery would: consistently. A buyer who sees the same size at three different prices stops trusting the artist, not the gallery.

Work out a size-based rate

Decide a rate per square inch for a given medium and apply it across your catalogue. Adjust for work that took materially longer.

Include your costs

Materials, framing, and your time. Art priced below its material cost reads as unsure rather than affordable.

Stay consistent everywhere

If you sell elsewhere, keep the price the same. Buyers do check.

Raise prices slowly

Move up as work sells, not before. A price rise is easier to explain than a cut.

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