The photograph sells the work. A phone camera is enough; the light is what matters.
- Use daylight, not sunlightNear a window on an overcast day is ideal. Switch the flash off.
- Shoot straight onCamera level with the centre of the piece, edges parallel to the frame.
- Fill the frameCrop to the artwork, with a hairline of background at most.
- Correct to matchAdjust only until the screen matches what is in front of you.
- Add two detail shotsBrushwork up close, and the signature.
Tip
A picture on the wall of a real room helps a buyer judge scale. Add it after the plain shots, never instead of them.
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